Google Analytics
This website uses Google Analytics, a web analysis service from Google Ireland Limited („Google“), Gordon House, Barrow Street, Dublin 4, Irland on the legal basis of the overriding justified interest of the data controller (analysis of website use). We have concluded a contract with Google in this regard, concerning order data processing.
When you call up our website, a specific software establishes a connection to Google servers; data is then transmitted to these Google servers, some of which are in the USA. Google Analytics also uses “cookies” to store information about the website user and to analyse their use of the website.
This website uses the function “IP anonymising”. As a result of this, your IP address is shortened and therefore anonymised by Google within the member states of the European Union or in other countries that are contracting parties to the agreement on the European Economic Area. Only in exceptions is the full IP address passed to a Google server in the USA and truncated there.
According to the information provided by Google, the data acquired is used by Google to evaluate use of the website, create reports regarding website activities, and render further services relating to website use and internet use.
Google may also transfer this information to third parties if this is required by law or if third parties process this data on behalf of Google.
For detailed information on the handling of user data by Google Analytics, please refer to the data protection declaration of Google or Google Analytics.
Deactivating Google Analytics
You can generally prevent the logging of your user data by Google Analytics on all websites by downloading and installing the browser plugin available via the following link: https://tools.google.com/dlpage/gaoptout?hl=en
You can prevent Google Analytics logging your user data on a specific website only by clicking on the following link.